The Role of Business Education in Shaping Entrepreneurial Intentions: Evidence from MBA Cohorts

By : Pragati Gupta , Anvita Raghuvanshi

Page No: 188-198

Abstract:
India’s entrepreneurial activity is thriving, driven by rapidly increasing digital transformation, sustainable and social focus, and an upsurge in startups & innovation. This study explores the association between entrepreneurial intention and startup creation, based on the established theoretical models to understand how Entrepreneurship Education turns Intentions into Actions. The present study employs a quantitative approach, surveying a diverse sample of students in Prayagraj city, who have undergone Entrepreneurship Education programs in various higher educational institutions of the city. Depending upon the research hypothesis, several data analysis approaches are used by using SPSS software. By analyzing the specialized literature, four research hypotheses were developed that and tested on a sample of 142 postgraduate management students within the Prayagraj city who had the entrepreneurship courses in their curriculum, with the help of a questionnaire-based survey. The outcomes of the study posit a strong correlation between Entrepreneurial Intention and Entrepreneurship Education, indicating that structured educational programs can effectively foster an entrepreneurial mindset. This paper contributes towards the efficacy of entrepreneurship education in cultivating future entrepreneurs and provides practical suggestions for improving curriculum design for educators and legislators. Therefore, the findings suggest that strengthening entrepreneurial intention through targeted interventions can significantly enhance the rate and quality of startup formation.

Authors:
Pragati Gupta, Junior Research Fellow, Department of Commerce & Business Administration, Faculty of Commerce, University of Allahabad, Prayagraj, Uttar Pradesh,
Anvita Raghuvanshi, Assistant Professor, Department of Commerce & Business Administration, Faculty of Commerce, University of Allahabad, Prayagraj, Uttar Pradesh, 
 

DOI: https://doi.org/10.32381/PROD.2025.66.02.08