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Productivity : A Quarterly Journal of The National Productivity Council

Published in Association with National Productivity Council

Current Volume: 66 (2025-2026 )

ISSN: 0032-9924

e-ISSN: 0976-3902

Periodicity: Quarterly

Month(s) of Publication: June, September, December & March

Subject: Economics

DOI: 10.32381/PROD

350

Evaluating the Growth Trajectory of Startups in India

By : Ruchi Gupta

Page No: 121-133

Abstract:
Over the last decade, a remarkable transformation has been witnessed in the startup ecosystem in India. A 2025 McKinsey report titled Demographic Transition and Depopulation states that India has 33 years to capitalize demographic dividend. India has established itself the 3rd largest startup ecosystem in the world with more than 1.59 lakh startups recognized by the Department for Promotion of Industry and Internal Trade in January 2025. Various sectors like fintech, edtech, health tech, and e-commerce registered a rapid growth in startup ventures. This paper aims to explore the current landscape of Indian startups, examine governments’ funding and incentives along with offering recommendations for its scaling.

Authors:
Ruchi Gupta,
Assistant Professor, Department of Commerce, Iswar Saran Degree College, Central University of Allahabad, Prayagraj, Uttar Pradesh
 

DOI: https://doi.org/10.32381/PROD.2025.66.02.03

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