Productivity : A Quarterly Journal of The National Productivity Council
Published in Association with National Productivity Council
Current Volume: 66 (2025-2026 )
ISSN: 0032-9924
e-ISSN: 0976-3902
Periodicity: Quarterly
Month(s) of Publication: June, September, December & March
Subject: Economics
DOI: 10.32381/PROD
Evaluating the Growth Trajectory of Startups in India
By : Ruchi Gupta
Page No: 121-133
Abstract:
Over the last decade, a remarkable transformation has been witnessed in the startup ecosystem in India. A 2025 McKinsey report titled Demographic Transition and Depopulation states that India has 33 years to capitalize demographic dividend. India has established itself the 3rd largest startup ecosystem in the world with more than 1.59 lakh startups recognized by the Department for Promotion of Industry and Internal Trade in January 2025. Various sectors like fintech, edtech, health tech, and e-commerce registered a rapid growth in startup ventures. This paper aims to explore the current landscape of Indian startups, examine governments’ funding and incentives along with offering recommendations for its scaling.
Authors:
Ruchi Gupta, Assistant Professor, Department of Commerce, Iswar Saran Degree College, Central University of Allahabad, Prayagraj, Uttar Pradesh
DOI: https://doi.org/10.32381/PROD.2025.66.02.03