Corporate Social Responsibility: Contribution of the Automobile Giants to the Social Cause

By : Aditi Vyas

Page No: 259-266

Abstract
Corporate Social Responsibility (CSR) is one of the most essential subjects in the corporate sector. The responsibilities taken up by corporate organizations in the social arena show their contribution in various domains for the overall welfare of the society and environment. All corporate companies invest a part of their profits to social causes whichbring about improvement in the society and contribute to the livelihood component. The responsibilities ranging from education, protection of environment, provision of medical facilities, etc., make organizations aware about their accountability and contribution for the society they operate inwhere they can render a helping hand and fulfill their responsibility. This paper aims to study the CSR activities as practised by major automobile giants. The literature review presents a picture of the corporate social responsibility in the automobile sector. This paper discusseswhich CSR activities the companies are engaging in which are thereby bringing a substantial positive change in the community and to the environment.

Author :
Aditi Vyas : Social researcher working in the development sector since the last six years. Presently, she is associated with CMSR Consultants, New Delhi, as Research Consultant.